Xyience “Power to Win” Commercial w/ Jon Jones

April 20, 2012

COMMERICAL, CREATIVE DIRECTOR, POST-PRODUCTION, VIDEO EDITING, VIDEO PRODUCTION, COLORIZATION

PROJECT INFORMATION:

For UFC 145 we were hired to put together a Jon Jones related commercial promoting Xyience, Jon Jones and their new tagline “Power to Win”. We filmed Jon training at Jackson’s MMA in Albuquerque, New Mexico for the feature which was then edited, colorized and finalized while on the road in Atlanta, GA for fight week of UFC 145.

MY ROLES: 

Creative Director, Post-Production, Graphic Design, Video Editor, Colorization, Marketing, Integrations.

CLIENT:

Heavy / UFC145 / Xyience.