Fight Day

May 26, 2012

LOGO, BRAND, CREATIVE DIRECTOR, SEGMENT PRODUCER, MOTION GRAPHICS, VIDEO PRODUCTION, INTEGRATIONS & WEB DESIGN

PROJECT INFORMATION:

Fight Day, the UFC backed, pay-per-view pre-show is broadcast live, via the internet from every UFC Pay-Per-View event. Since its inception in February 2011, Fight Day has broadcast 17 episodes from 3 different continents.

As Creative Director for the show, my role involves branding the entire show, everything from the logo all the way up to the broadcast packaging which includes motion graphics, lower thirds, show openers, bumpers and anything / everything in between. Over the year I also produced / co-produced many in show segments and have had the pleasure of working alongside many of the UFC elite.  Couple that with world class integrations that have been recognized all the way to Capitol Hill, Fight Day has proven to be one of my greatest successes in 2011.

MY ROLES: 

Creative Director, Logo Design & Typography, Graphic Design, Segment Producer / Co-Producer, Video Editor, Colorization, Broadcast Packaging, Web Design, Coding, Marketing, Integrations.

CLIENT:

Heavy.

Fight Day – Episodes

Fight Day 20 at UFC 146 // Live from Las Vegas, Nevada

Fight Day 19 at UFC on FOX 3 // Live from East Rutherford, New Jersey

Fight Day 18 at UFC 145 // Live from Atlanta, Georgia

Fight Day 17 at UFC 144 // Live from Tokyo, Japan

Fight Day 16 at UFC 143 // Live from Las Vegas, Nevada

Fight Day 15 at UFC 142 // Live from Las Vegas, Nevada

Fight Day 14 at UFC 141 // Live from Las Vegas, Nevada

Fight Day 13 at UFC 140 // Live from Toronto, Canada

Fight Day 12 at UFC 139 // Live from San Jose, California

Fight Day 11 at UFC 137 // Live from Las Vegas, Nevada

Fight Day 10 at UFC 136 // Live from Houston, Texas

Fight Day 9 at UFC 135 // Live from Denver, Colorado

Fight Day 8 at UFC 134 // Live from San Jose, California

Fight Day 7 at UFC 133 // Live from Philadelphia, Pennsylvania

Fight Day 6 at UFC 132 // Live from Las Vegas, Nevada

Fight Day 5 at UFC 131 // Live from Vancouver, Canada

Fight Day 4 at UFC 130 // Live from Las Vegas, Nevada

Fight Day 3 at UFC 129 // Live from Toronto, Canada

Fight Day – Sales Integration Reel